With the continuously increasing number of online shoppers globally, more and more businesses are looking forward to having their online stores reach more people and grow their business online. There are several eCommerce platforms out there like Magento, Shopify, WooCommerce, and many others.
Although the selection of an eCommerce platform differs from person to person, everyone has different requirements, but one eCommerce platform that rules the industry is Magento.
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What is the Magento 2 eCommerce platform?
Magento 2 is an eCommerce platform created as an open-source technology for building attractive and powerful eCommerce websites and stores.
It offers various features such as shopping cart systems, controlling content and functionality, catalog management, and many other impressive features.
It is the latest and updated version of Magento, a complete solution for building powerful eCommerce stores that reflect your brands and products.
Magento 2 eCommerce web development offers an array of exciting features such as Magento debugger, EcomDev, PHP Unit, multi-store search field, and much more.
These exciting features and other functionalities of Magento 2 eCommerce encourage developers worldwide to choose Magento 2 for eCommerce web development.
An eCommerce web development company offering Magento 2 eCommerce development services must be efficient enough to provide all the features to develop quality Magento 2 websites and stores for clients.
It’s no surprise that some of the most popular brands, such as Nike and Samsung, are built on the Magento eCommerce platform.
We will discuss the popularity of Magento 2 and why you should choose Magento 2 for eCommerce development.
Let’s see what makes Magento 2 the best eCommerce platform in 2020-
- Affordable website development
Affordability is a necessary factor to consider when choosing an eCommerce platform for website development. If you are looking for a powerful eCommerce platform that fits within your budget, Magento 2 is a reliable option.
Magento 2 is affordable as cloud hosting lowers maintaining and hosting the eCommerce solution.
The development cost of Magento 2 depends on various factors, such as the number of features you want in your site, your location, and the Magento version that you choose.
Overall, Magento is affordable as the average cost starts at $2000.
- Highly flexible
Magento 2 works more like a platform on which you can build a website that exactly matches your expectations. You can develop a site that perfectly suits your requirements.
It offers the flexibility to create a site exactly the way you want it to be. You can tweak and adjust your business site in many ways, which gives you a personalized feel and a great user experience.
Magento has a vast community that creates Magento 2 extensions and plugins that you can use for developing flexible eCommerce solutions.
Thus, Magento 2 eCommerce web development is highly flexible and lets you create a website for your business needs.
- Excellent performance
No matter which eCommerce development platform you choose, one thing that matters the most for a successful site is its performance.
Magento 2 is a clear winner as it offers excellent features that result in improved performance of the site, such as reduced load time, query processing, and other static operations.
Magento 2 ensures the high performance of your eCommerce website and thus improves the user experience.
Magento also offers hundreds of extensions to make your site customizable, making your eCommerce site stand out from the rest.
- Large support community
This is probably a critical criterion that any eCommerce platform must have to be one of the most popular eCommerce development platforms today.
Magento 2 has a huge and diverse community of developers who help other developers if they come across any problem with Magento use.
Beginners and other developers can consult and get helpful support from the Magento community.
The community allows the new developers to quickly understand the platform and get the necessary help if they get stuck somewhere.
- SEO-friendly platform
Being SEO-friendly is an essential factor for any eCommerce platform. It is an SEO-friendly platform that gives you an advantage over other eCommerce platforms.
Magento 2 has several features such as SEO-friendly URL structure, sitemaps, positioning, layer, and descriptions. Integrations of SEO plugins and extensions help your website rank higher in search engines.
These features make your website SEO friendly and improve the ranking of your site in search engines.
- Third-party integration
With Magento eCommerce web development, it’s easy to integrate many third-party integrations on your eCommerce website.
These third-party services include payment gateway integration, database applications, shipping, order tracking, etc.
In addition to this, the Magento platform has in-built Google tools like Google Analytics, Google Checkout, and Google base, which help you keep a check on your website’s performance.
- Support for mobile eCommerce
Magento’s community and business versions incorporate the HTML5 platform to improve the customers’ mobile shopping experience. Magento 2 also offers options such as adjusting the image size and customizing the video easily.
Apart from these features, Magento 2 also supports drag-and-drop options.
These features enhance the mobile shopping experience and make Magento 2 one of the best eCommerce platforms in 2020.
These were some of the features of Magento 2 eCommerce web development that make Magento an excellent choice for business owners to develop a powerful website and grow their business.
From the points mentioned above, it is clear why so many firms choose Magento 2 builder for their sites and online stores.
Magento 2 might take a little time to adjust to it, but once you understand its functionality, it will do wonders for your business.
Conclusion
If you haven’t switched from Magento 1 to Magento 2 yet, it’s high time to shift to Magento 2 soon. Whether you have an existing online eCommerce store or plan to have one in the future, go for Magento 2.
It is the best eCommerce platform in 2020. It offers many out-of-the-box functionalities and features that are highly beneficial for the growth of the eCommerce business.
To get the maximum benefits of Magento 2 web development, hire a Magento development company that understands your needs, and provides quality Magento 2 development services.
A trusted web development company will help you throughout the development of the project.
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