The Future of Magento eCommerce – Impact, Success, and Issues of the Magento eCommerce platform in 2021
Magento eCommerce is one of the most widely used and popular eCommerce platforms to have existed today. After being acquired by Adobe in May 2018, it has become equipped with a lot of beneficial features. As a result, it will have a massive impact on the future of Magento in 2021 and even beyond.
However, security is a significant concern when it comes to popular eCommerce platforms. According to the reports, over 78% of the Magento websites in Australia and New Zealand are at high risk of cybercrimes. Will Magento’s security improve in the upcoming years?
At the moment, business owners and marketers are searching for a higher Magento eCommerce development company for increasing an aspect over their competition. In 2021.
Magento eCommerce is expected to grow, especially because of the whole Covid-19 situation due to which many business owners have shifted from traditional to online eCommerce businesses.
What is the impact of Magento?
Magento has created a massive impact on the eCommerce world in the past few years. It has become one of the most popular and influential eCommerce platforms out there. With world-class features and functionality, it has become a popular choice among merchants as well as developers.
Throughout the years, it has managed to deliver an outstanding experience to the users. Magento has highly functional tools like cross-sales and upsells, which encourage customers to purchase on the website. This results in increased sales and enhanced revenue.
In 2021, the merchants are expected to experience an even better revenue uplift. Adobe’s acquisition of Magento guarantees a highly improved shopping experience and a massive boost in conversions.
Let’s talk about Adobe’s acquisition of Magento
In 2018, Adobe announced that it had acquired Magento. The Adobe acquisition of Magento opened new doors of possibilities for Magento eCommerce.
Adobe has brought a significant improvement to the user experience of the Magento eCommerce platform. It also offers an incredible shopping experience and a massive conversion increase.
Adobe acquisition also helps in making Magento more effective in supporting more complex business ideas. With the Commerce integration Framework, Adobe enables us to deliver a standard tool for managing the user experience for eCommerce in a much better way than the existing solution.
What is the future of Magento?
Looking at the current popularity and impact of Magento eCommerce, we can assume the future of Magento eCommerce to be quite bright. There is a lot to expect from Magento in 2021 and even in the future.
- Voice commerce
With the advancement in technology, voice commerce has become popular among eCommerce users. The number of smart speakers will begin to gain perspective by using approximately the voice commerce in the future.
The upcoming months and years will witness an elevation in smart speakers because of online shopping. Many sellers are already adding the voice search feature to their eCommerce websites and store.
Incorporation of voice search in the Magento website development will result in better customer experience and increased ROI.
- Progressive web apps
With CIF enabling the Adobe cloud to integrate with Magento, there are great chances for the capabilities of the eCommerce platform to reach a whole new level in 2021.
Adobe has started making Progressive web Apps available to Magento customers through the PWA studio and the developer tool kit.
It enables retailers to develop online stores that offer an app-like experience. PWAs result in a conversion boost and significant revenue uplift.
- Artificial intelligence
Artificial intelligence has changed the way users engage with the business. Since the invention of AI, it has brought a revolution in the eCommerce industry.
It helps in analyzing customer behavior and improves the interaction of the users with the website. Chatbots are also excellent applications of AI.
Artificial intelligence will be deployed in more stores in the future and will significantly impact the overall functioning of the eCommerce store.
- Headless eCommerce
Headless eCommerce is another Magento trend that is expected to grow in 2021. Headless eCommerce is currently very popular as merchants and dealers create a shift from monolithic systems to headless architecture.
In simple terms, headless eCommerce is the separation of the front end and back end of an eCommerce application. Headless architecture offers freedom of expression to build whatever and however, they want.
This is going to become a popular Magento trend in the upcoming years.
- Advanced PIM solution
In October 2018, Magento partnered with Akenoo, a French company specializing in open-source product information management (PIM). The PIM options were limited in Magento before the partnership, but the scenario changed after the partnership.
After the partnership, you can aggregate the product information in a better way. You can unify product data across Magento, ERP, and CMS. It makes product creation more efficient.
Thus, an advanced PIM solution leads to faster market distribution and increased overall sales and revenue. This will immensely benefit your eCommerce business in the future.
What are the issues of Magento eCommerce?
Just like every eCommerce platform, Magento also has pros and cons. Every platform has some issues, and Magento is no exception. Let’s have a look at the issues of Magento which need to be resolved.
- It is turning into a paid product
Magento’s payment structure has changed since Adobe’s acquisition. There has been a lot of speculation about Adobe transforming the Magento eCommerce platform into a paid platform.
If that happens, you will have to spend money to keep using Magento. However, Magento hasn’t become a paid platform yet. It is still an open-source platform which means anyone can use it for free.
- The competition is increasing
In 2017, Magento was the second-largest eCommerce platform globally, but with increased competition, it lost its position to Shopify. A large number of users migrated to Shopify eCommerce for easier functionality in recent years.
However, even after facing tough competition, Magento still is the king of customization, whereas Shopify is miles behind in this area. To survive the intense competition in 2021, Magento should focus on making the existing functionalities easier.
- Security is a concern
Security is a significant concern for Magento eCommerce for the past few years. There have been many security issues faced by Magento eCommerce site owners in the last several months.
In November 2018, over 4,500 websites faced over 78% high risk of cyberattacks. Most of the Magento websites are not updated with security patches.
The security concern of Magento is its biggest challenge, and Magento must do something to solve the security issue to remain on top of its game.
Let’s talk about the success of Magento
Magento has become one of the most successful eCommerce platforms in recent years due to several reasons. It has become the favorite eCommerce platform of many business owners and developers globally. The future of Magento is very promising in 2021 and even beyond.
- Enhanced security
Although Magento faces several security issues, it is still one of the most secure eCommerce platforms out there. Magento 2.1 has several highly advanced features for improved security, including random admin URI for preventing attacks. The addition of these new features has improved the security of the platform to a great extent.
Magento developers around the globe are dedicated to fixing all security issues through regular updates. As Magento is consistently working on improving security, there will be a significant enhancement in the area of security in 2021.
- Growth in market share
Magento has seen massive growth in its market share since 2018. The market share of Magento has increased from 9% to 13%, and it is expected to increase in 2021 and beyond.
There are multiple reasons behind the growth, and the most significant of them is the acquisition of Adobe. With Adobe’s highly advanced ecosystem, Magento can fight with its powerful competitors like Shopify and other popular eCommerce platforms.
After going through the impact, features, and success of Magento eCommerce, we can say that Magento has also gone through many ups and downs like every other eCommerce platform. Like every other platform, there are a few issues with Magento as well but what matters is that Magento is working on improving the issues. Therefore, we can say that the impact of Magento is going to be significant in the years to come and the future of Magento in 2021 seems very bright.
If you are planning to build a website and are looking for a Magento development company with the right Magento eCommerce skills, you can reach out to Metizsoft Solutions, a Magento web development company that excels in providing quality Magento services and ensures the success of Magento development to the clients. Hire Magento developers from Metizsoft and get the website of your dreams. Let us help you with the best services.