So you’re building a new website for your business! Spending day and night with your CMS development company to develop the best user-friendly website that appeals to you and your visitors.
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But guess what?
You’re still missing many small yet important details on your website. These small mistakes are bigger than you think! And they can significantly impact you, so you must fix it immediately!
The following are the most common 5 mistakes you must address on your WordPress website.
- The Company Details Displayed On Your Web Pages Are All Wrong
The format of company details, including business phone number and office address, matters a lot. Therefore, it should be consistent in all web pages. Additionally, add your company details to all review sites and other directories.
Your company phone number must be consistent, too. Most importantly, remember to keep your phone number in a format with an area code separated by a (-) sign. It should support click-to-call mobile technology.
- You’re Not Nailing With Social Media
Most successful bloggers and website owners know that sharing content is highly important. However, you must install easy-to-access social sharing tools on your blog. It will help you gain followers and share content with hundreds of people.
Read More: Why Choose WordPress To Boost Your Startup!
Link your company’s social pages with social logos so your followers can easily engage. Such social sharing tools allow your readers to quickly share your blog content on social platforms with a quick tweet or a Facebook post.
However, while setting up the social sharing plugins/tools, check all settings, instead of leaving the default option. This might result in no mention of your Twitter handle in the message.
- You Still Have “Home” in Your Homepage Title
When using a CMS (content management system), they auto-generate web page titles. But you should not leave it as it is, because meta titles should be unique and contain relevant keywords. This means your meta title should be unique from other websites. Also, it must be unique from page to page within your own website.
For instance, “Home-samplewebsite.com” is not a good title. It’s highly uninteresting and will mostly be viewed as duplicate content. So, use SEO tools available in the market, such as Yoast for WordPress websites. You can craft relevant meta titles and description tags for your website with it.
- Contact Us Page On Your Website is Hard to Locate
It is common that everybody nowadays wants to design a unique website to stand out from the crowd, but hold your horses, please!
You should always add a link to your Contact Us page on the main menu. That’s because it’s useful and natural for your visitors. And since people today have short patience, you need to make sure that the Contact Us page is right there in front of their eyes.
In case you do business over the phone, make your contact number visible. Add it to a homepage, landing pages, and each web page header, not just on your Contact Us page.
Lastly, test all of your contact forms multiple times to ensure that they’re working properly. Also, ensure that the generated leads are passed to the right people in your organization.
- Stop Duplicating Content On Social Platforms (Mostly LinkedIn)
This is because Google likes to see educational, informational, and unique content. And if Google finds out the same exact article on 2 or more different websites, it basically leads to a decrease in the SEO value. As a result, it affects your rankings.
Duplicate content is created in different forms, including a short piece of data. But the ultimate mistake you must take care of is not copying the entire article and sharing it on LinkedIn or other social platforms.
And by all means, you can share your content, but wisely! You can definitely share a link on LinkedIn or Twitter to promote your blog article. Therefore, write some catchy captions and attach the link at the end of the post on social platforms.
For LinkedIn, you can best write a unique article on a similar topic. Then, share your expertise.
Conclusion
All in all, these are the top 5 easy-to-make mistakes that you should avoid while developing your WordPress Website. By doing so, you can improve your website performance. It will help you gain a good amount of SEO value, without losing the uniqueness of your website.
