Starting an eCommerce business is very exciting for everyone. When a business owner starts a new business, he has tons of things in his mind, such as creating a brand logo, branding, design, and website development. Among all the hustle, one thing that matters the most while developing a website is selecting the best eCommerce platforms for building the website.
Everyone wants their website to perform the best and have all the updated and powerful features. Savvy entrepreneurs always look for the best platform for their business, but they often get confused while choosing the right platform because of several eCommerce platform options.
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Let us first discuss what an eCommerce platform is.
The first thing that a person has to think of while developing a website or eCommerce store is selecting the right eCommerce platform. An eCommerce platform is a powerful software that enables the commercial process of buying and products over the internet.
An eCommerce platform is responsible for multiple tasks such as allowing buying and selling, making payments, transferring date over an electronic medium, etc.
There are several eCommerce platforms that the owners can select for building their websites and online stores, and all of these platforms have their distinct features and tools that make them unique.
This blog will discuss in-depth the top eCommerce platforms that you can choose for your business. These platforms are widely used and quite popular among entrepreneurs these days.
Before we begin our discussion of the top eCommerce platforms, we will know the two types of eCommerce platforms you can choose for your business.
Here are the two types of eCommerce platforms-
Some website developers offer a hosted platform where the clients don’t have to worry about the third party hosting and additional fees attached to it.
Shopify, for example, offers website hosting in every plan. All the Shopify updates are automatic, which means the site will always remain up-to-date.
Building a hosted eCommerce platform gives you more freedom to focus on running your business smoothly.
Self-hosted on non-hosted eCommerce platforms require merchants to use their own server space or pay for the hosting to the third-party hosting provider.
It makes the on-going projects a little complex as you will be responsible for the updates, maintenance, and bug fixes.
Self-hosted platforms are open source, so you have to use a third-party to host your website data. Third-party will charge fees for their services, and these costs will add up to the overall costs.
Thus, self-hosting can cost you more than the hosted platforms and can leave you hanging sometimes.
These were the two types of eCommerce platforms to choose from. You have to be careful while selecting the right hosting as it is going to impact you further.
Now, let’s come back to discussing the best eCommerce platforms for 2021.
What are the types of eCommerce business?
There are four types of eCommerce businesses that a business owner can choose from. These types are-
B2C stands for business to an individual customer. This type of eCommerce is where a business sells the products directly to the customers, and the relationship between them is direct. Because of the direct relationship between the business and customer, B2C eCommerce is also known as DTC- direct-to-customer.
when one business sells to another business online, then it is B2B eCommerce. This type of eCommerce involves wholesale buying, where a business sells the products in bulk to another business, and the purchasing business resells it at a profit.
In this type, the customers sell to the businesses. The consumers get the selling power here. This type of eCommerce is not very traditional.
This is the type of eCommerce where one customer sells the products to other customers. This trend has gained popularity recently with the sharing economy. Examples of such eCommerce apps are eBay and OLX. Thrift stores have also emerged as a new form of C2C eCommerce.
Here is the list of the best eCommerce platforms in 2021.
Let’s begin by talking about the eCommerce giant Shopify. Shopify is known as one of the biggest and most popular eCommerce platforms for businesses of all size. It is the most preferred platform for small businesses in the world.
The user interface of Shopify is straightforward to use, which makes it one of the best eCommerce platform for small business. It has several essential features such as as-
Easy to use- To create a store on Shopify, you don’t need to have expert IT and coding skills. You can quickly build a responsive and fantastic store without many efforts.
It offers multiple plans- Shopify’s provides various plans to choose from, such as basic Shopify, Shopify and advance Shopify. The prices of all these plans vary, and you can choose the right one as per your budget and requirement. Apart from these plans, there is a Shopify plus, which is appropriate for large businesses.
Mobile app feature- you can build amazing mobile apps with Shopify eCommerce. The mobile feature lets you build apps for your business and run your business successfully without any hurdles.
eCommerce platforms for small businesses– If you have a small business, Shopify can help you grow and reach more customers online. Shopify has helped many business owners continue to assist business owners transform their business and achieve new success in the eCommerce industry.
Customer support– Apart from the fantastic features of Shopify, another reason for its huge success is its customer care service. Shopify has 24*7 customer support service available, which makes them approachable and trustable.
Overall, Shopify is a great option when you start from scratch and are looking for a user-friendly and easy to use store builder.
Another great platform that we can’t miss is the BigCommerce platform. It’s none less than Shopify when it comes to features and performance.
Powerful tools– BigCommerce offers an extensive set of tools to help built powerful websites and eCommerce stores.
Sell your products quickly– BigCommerce is an excellent platform for you to branch out and sell your products through other mediums. You can also use your BigCommerce site to build stores on other sites like Amazon and eBay. Building an eCommerce store on BigCommerce can help you expand your business and reach new heights.
BigCommerce is flexible- BigCommerce is also flexible, making it easier for the developers to create the site effortlessly. A trustworthy BigCommerce development company can help you create the best eCommerce store and grow without any hurdles.
It offers 247 support- Like Shopify, BigCommerce also offers 247 support for all the development related needs. The support is quite helpful for the new developers as they can get expert help while developing the site.
How can we forget Magento when we talk about the top eCommerce platforms for your online business?
It is a popular eCommerce platform– It is one of the most widely-used and preferred eCommerce platforms for those who want a flexible, robust and customizable eCommerce platform for their business.
Extensive SEO features- Magento comes with built-in SEO tools that help the search pages and improve the pages’ ranking on search engines. These in-built features include support for SEO-friendly URLs, generation of sitemaps and meta-tagging of information.
Magento mobile app development- the Magento platform also develops mobile apps giving the shoppers the best experience anytime from anywhere. The mobile app is powerful and feature-rich.
Magento can be a little complex despite having all these fantastic features since it requires advanced coding skills and expertise. If you manage the infrastructure yourself, you have to have the coding skills as are necessary for Magento.
Magento is a comparatively complex platform that requires extra efforts and skills. It lacks the tools to create a seamless multichannel strategy.
Thus, if you have expertise and coding skills, you can go for the Magento eCommerce platform or can hire Magento development company to work for you.
If you have a blog for your business, you can use WordPress to host your blog. You can use the WooCommerce plugin for the development of your website. You consider this eCommerce platform for your small business.
Powerful WordPress plugin– wooCommerce works as a plugin to make it easy for you to create a functional eCommerce website. With WooCommerce, you can create a fully customizable website for your business. Woocommerce creates a fully customizable website that works smoothly and is user friendly.
It is open-source– It is an open-source eCommerce plugin that allows you to add eCommerce functionality to your online store.
Suitable for small businesses– This WordPress plugin is especially popular among the small businesses already using WordPress for their blog or website.
It is user-friendly– Since wooCommerce is a user-friendly platform, one can quickly develop a website using this platform.
A massive community of developers- When you choose WooCommerce for WordPress for your online eCommerce store development, you will have an enormous community of developers to help and assist you in case you come across any errors or problems during the development phase.
Wix is considered to be the best online store builder for start-ups and small businesses. Wix has an excellent value for money, fantastic design and ease of use.
Offers cheaper plans– Wix’s offers plans with unique features, less expensive than most of its competitors like Shopify.
Suitable eCommerce platform for small businesses– This platform enables small businesses to sell their products quickly on uniquely designed websites. This also helps them reach a wider audience and increase sales ultimately.
To create a customized store- With Wix, one can add and remove the features as per their business needs. This feature enables the customers to develop their customized online store as per their requirements.
It provides powerful tools- Like many of its contemporary platforms, Wix also provides many powerful tools which help you smoothly sell your products on multiple channels like Facebook and Instagram.
If you are running a small business with a small product selection, Wix eCommerce might be the best eCommerce platform for you in 2021.
6. Big cartel
Fully hosted platform- Big Cartel is a fully hosted eCommerce solution and website builder designed for creative people like artists and crafters.
Provides many templates- It offers loads of templates, domain name registration, and marketing tools.
It is a bonus platform- Big cartel is like a bonus platform and is excellent for products like hand-made jewellery, prints of art, or a unique fashion line. If you have a unique hand-made product or creative business, this platform might work for you.
It allows you to change your website’s look, but it limits the merchants to five images for each product. This might become a problem for some of the business owners.
Apart from this limitation, payment and integration options are also limited, making it much harder to scale as a multichannel business.
An eCommerce shopping cart software- Volusion is an eCommerce website store and shopping cart software that provides features and tools for website development.
Easy to track site’s performance- Volusion provides no illusion when it comes to data reports, as everything you need for tracking the site’s performance and progress is in one place.
Offers several data tools- Volusion comes with several data tools that help you measure how successful your pages are and improve the site’s performance.
Volusion, unlike other eCommerce platforms, doesn’t provide the best website features as it doesn’t offer the blogging tool, which is its major drawback.
If you wish to grow and expand your business, you can give Volusion a try.
How to choose the right eCommerce platform for your online business?
The platforms mentioned above are the top and best online store platforms that you can keep an eye on while choosing an eCommerce platform for your online business in 2021.
The final decision of selecting the right platform is on you. You have to select a platform that fulfils your business needs the most.
To get the best benefits, you can hire experts and developers to help you choose the right platform and website’s development.
For the bright future of eCommerce 2021, the platform you choose for your business will impact your website’s performance the most.
Therefore, choose wisely and take the assistance of the experts if needed.
Are you in search of an eCommerce development company?
When you decide to start your eCommerce store, you will get the best results when you hire an eCommerce Development Company for developing the most unique and powerful website for your business.
A development company has expertise in all types of eCommerce platforms and can even help you decide the right platform for your business.
Start selling online with Shopify
Metizsoft Solution is a renowned name for eCommerce website development and Shopify development. We have a team of Shopify developers working dedicatedly to meet the needs of the clients.
We will help you throughout the website development process and serve you with the development of the best online store platforms.